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DORIA

Pigment Perfecting Serum

$39.99

A lightweight brightening serum that targets dark spots and uneven tone for a clearer, more radiant complexion. Used daily, it helps fade the look of pigmentation and even out your skin over time. The fast-absorbing formula layers easily under moisturiser and makeup, making it a simple addition to any routine. Key ingredients Hyaluronic Acid — deeply hydrates and plumps as it works. Vitamin E — an antioxidant that nourishes and helps protect the skin. How to use Apply a few drops to clean skin morning and evening, before moisturiser. Always follow with SPF during the day. Good to know Dermatologically tested · Suitable for all skin types.

Quantity

1

The details

Why Doria Chose It

Selfnamed's Pigment Perfecting Serum arrived at our edit with a promise we've heard before—but delivered with a clarity that made us pause. The lightweight architecture hydrates without suffocating, while the active complex works quietly beneath the surface to interrupt hyperpigmentation at its source. It's the vetiver and almond scent profile, though, that sealed its place here: grounding, cerebral, and entirely absent of the generic citrus notes that plague the brightening category.

Best For

post-inflammatory hyperpigmentationuneven tone from sun damageanyone seeking luminosity without aggressive actives

The Doria Verdict

"This is your daily diplomat—the serum you reach for when your skin needs persuasion, not punishment. It builds results over weeks, not days, which requires patience but rewards with the kind of glow that looks earned, not applied. At under $40, it's a considered addition to a targeted brightening routine, particularly for those who've found clinical-strength alternatives too unforgiving. A measured yes."

Product Details

A lightweight brightening serum that targets dark spots and uneven tone for a clearer, more radiant complexion. Used daily, it helps fade the look of pigmentation and even out your skin over time. The fast-absorbing formula layers easily under moisturiser and makeup, making it a simple addition to any routine. Key ingredients Hyaluronic Acid — deeply hydrates and plumps as it works. Vitamin E — an antioxidant that nourishes and helps protect the skin. How to use Apply a few drops to clean skin morning and evening, before moisturiser. Always follow with SPF during the day. Good to know Dermatologically tested · Suitable for all skin types.

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Curated routines

Doria Rituals

Complete routines built by our editors. Add everything in one tap.

The Glow Ritual

Radiance in 4 steps

1

Cleanser

Charcoal Facial Cleanser

$23.90
2

Vitamin C Serum

Peptide Moisturizer

$29.99
3

Moisturizer

Dead Sea Mud

$33.99
4

SPF

Skin Hydration Cream

$29.99

Ritual total

$117.87

The Hydration Ritual

Deep moisture for thirsty skin

1

Cleanser

Charcoal Facial Cleanser

$23.90
2

Hyaluronic Serum

Snail Mucin Face Serum

$29.99
3

Moisturizer

Watermelon Hydration Moisturizer

$32.99
4

Lip Treatment

Dead Sea Mud

$33.99

Ritual total

$120.87

The Night Ritual

Repair while you sleep

1

Cleansing Balm

Green Tea Antioxidant Serum

$29.99
2

Retinol Treatment

Tallow Cream Peaceful Night

$32.99
3

Eye Serum

4

Night Cream

Ritual total

$62.98

The Clear Skin Ritual

Calm, clarify, balance

1

Gentle Cleanser

Charcoal Facial Cleanser

$23.90
2

Niacinamide Serum

Dark Spot Serum for Normal Skin

$25.99
3

Treatment

Glycolic Acid Exfoliating Toner

$24.99
4

Moisturizer

Watermelon Hydration Moisturizer

$32.99

Ritual total

$107.87